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Have you ever received a branded pen or snagged a stylish tote bag at an event and found it becoming your go-to accessory? That’s the power of branded merchandise!

These items aren’t just tangible goods; they’ve evolved into top-quality, functional, and stunning pieces. They’re the silent superstar in carving your brand’s name into the hearts and minds of consumers everywhere.

Picture this: a sleek water bottle sporting your company logo. It’s not just a vessel holding water; it’s a travelling billboard. And guess what? A study done in 2022 showed that 90% of people who receive a promotional product remember the name of the brand and 82% of people have a more favourable impression of a brand after receiving a promotional product. Talk about leaving an unforgettable impression!

However, branded merchandise isn’t just about visibility; it’s about starting conversations and making connections. Imagine the excitement of receiving a uniquely branded keychain or a nifty tech gadget. Suddenly, your brand isn’t just a logo, it’s a conversation starter, and a story waiting to be shared.

Don’t believe me? Here are the facts.

88% of people researched a company after receiving a promotional product from it, and 85% of recipients engage with the brand after receiving promotional products. These are not just statistics, they’re testaments to the emotional bond these items create. They are more than just giveaways, they’re tokens of appreciation that speak volumes on their own.

So, fellow brand aficionados, it’s time to harness the power of branded merchandise. Let’s turn everyday items into brand ambassadors and transform your logos into stories waiting to be shared!

Source: Global PPAI

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